"The illusion just happens": Revisiting Mad Men
Edward Hopper, Office at Night, 1940. Click to enlarge. Image found here.
I remember what I said before about Mad Men. But then the Mrs. and I sat down this past weekend to watch the 6 episodes of Season Two presently available via Cox Cable's on-demand service.
The Mrs. and I agree: If Hopper paintings could talk . . . with, for me, the emphasis on the "talking" bit.
[Aside: I'd originally said "Vermeer," she said "Hopper." She wins; whatever else Mad Men is, there's no escaping its American-ness.]When advertising works well you don't even know you're being spoken to in a way. The illusion just happens.--Michael Gladis, who plays copywriter Paul Kinsey on the show, speaking on "the craft of ads."
And so it was for me as I watched these episodes, just as it has been for me with my recurring visits, both personal and virtual, with especially-compelling Hopper paintings. "The illusion just happens." Which is to say that whereas, in that earlier post, when I said this--I would have said "photorealist painting" instead of "interior decoration magazine," but the ideas is the same: Cultural references as discreetly-deployed throw-pillows. Surface is all.
--now, having actually seen some episodes, I'm not distracted by that surface (though I was more than a little startled when one episode began with "The Infanta," the opening song on the Decemberists' album Picaresque). The show is, after all, about what lies below surfaces, whether of fabric, of image and, in particular, of language.
I'm still not sure what these people and their stories have to do with me--there's still, for me, an emotional distance between me and them, they still being new to me and all. But I do have to say that this show's craft, the demands it makes on the viewer to watch and listen closely, makes for compelling watching.






















